Change, the money we often forget about. Because what can we do with those 5 cents? Instead of throwing it somewhere where it can be forgotten, people can now invest it automatically in the app when they pay with their KBC bank account. How’s that for ‘boring’ money?
You have an innovative new product or service that could revolutionize your industry? Now it’s time to bring it to the market successfully. Marketing and communication efforts aiming at making people understand the value of your innovation are essential for success.